WEDDING DRESSES THAT GIVE HOPE
A new name. A new home. The same meaningful mission.
After serving brides in Wheaton since 2017, Bridal Boutique by New Name will close its Illinois location and move its collection of wedding gowns to Middleton, Wisconsin. There, it will begin a new chapter with The Yada Project as Yada Bridal.
We are now booking Yada Bridal fitting appointments in Middleton beginning January 2, 2027.
Thursday — Monday 10 AM - 8 PM
Tuesday/Wednesday Closed
Tailored guidance in a serene, appointment-only environment.